Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Tuesday, December 23, 2008

Mark Anderson's 10 Predictions For 2009

1. Add Value to HD Usage
2. Smart Phone Apps
3. China Riots
4. Flash Computer, no moving part, like Mac Air?
5. Wall Computing and Collaboration
6. Light Inexpensive Laptop
7. LTE for 4G
8. World wide spread of Broadband
9. Voice Recognition
10. Internet Assitant

Read it at, Mark Anderson's 10 Predictions For 2009.

Sunday, September 21, 2008

Tribe Management

Tribe Management, Seth Godin

"feed and grow and satisfy the tribe"

Thursday, September 4, 2008

Power of Influence and Conformity



Elevator Psychology and The London Underground

10 Practical Uses For Psychological Research in Everyday Life

10 Practical Uses For Psychological Research in Everyday Life

I like this one,

3. How to persuade others your opinion represents the whole group

If you want to convince others that your opinion is representative of the majority, then just repeat yourself. This surprising psychology study finds that if one person in a group repeats the same opinion three times, it has 90% of the effect of three different people in that group expressing the same opinion.

Source: Everyday Uses of Psychology

Sunday, August 31, 2008

Story

Everything is in the Story

What is Your Story?

What happen yesterday. Tell your Story.

The most powerful communication tool for human, because it moves our emotion.

Thursday, August 14, 2008

Again Why Drupal

After reading a bit old mac magazine article comparing CMSs and concluded with ExpressionEngine by EllisLab with the reason being its ease of use (therefore, easy for passing CMS responsibility to web designer customers) and its support.

Then through EE Showcase, found a few links with a new point of view.

Why We Love Drupal
Why Drupal
Why Yahoo! chose Drupal for an internal site

Thursday, July 31, 2008

GoodBerry. Integrating Online Business Tools

GoodBerry.

"Replace 5+ Systems with One

You used to need 5 expensive and difficult systems to manage your online business - eCommerce, CRM, email marketing and your website. Now you can do it all more efficiently and cost effectively."

Website Edit
E Commerce and Online Retail
CRM to manage Sales and Logistic?
Analytic to understand Sales
Email Marketing to drive Sales

All in one dashboard, at $39 a month

Wednesday, July 16, 2008

The Power of FREE!

There is a different between 1 cent and free (zero risk) in buyer decision making process

The Power of FREE!

also interesting:
Bikinis, Babes, and Buying "men with sex on their brains settled for a less lucrative bargain, suggesting they were more impulsive and valued immediate gratification more than the controls" and most affective at point of sale...
The Power of “New”

Neuromarketing Blog where Brain Science meets Marketing and Sales

The Long Tail (Revised and Updated Edition)

The Long Tail (Revised and Updated Edition): Why the Future of Business is Selling Less of More, by Chris Anderson

Up and coming term of Business and Marketing, a must read!

The Long Tail definition at Wikipedia, "the niche strategy of businesses... that sell a large number of unique items in relatively small quantities"

Web Design and UI Mistake Checklist

the best practice can be found reading 37signals Manifesto at http://37signals.com/manifesto

One link from that on Prioritize: Good Content Bubbles to the Top

Monday, July 7, 2008

A Guide to Writing Well

got to read this article more

A Guide to Writing Well
, compiled by Joshua Sowin

- write in first person tense
- avoid unnecessary word
- interviews
- what one point
- Intro
- Conclusion (ask question?)

- Humor

- "where should i write"
- and a lot more

PR with Bloggers

More personal, and harder?

SSPR - Please Stop Spamming Bloggers


Read the article above with 5 more links on the topic, ie. Matt Haughey: How to Pitch Bloggers , Pro Blogger: 21 Tips on Pitching Bloggers

Presentation Key

10 points, a the maximum for one sitting
20 minutes for the length
30 points font

10/20/30 Rule of PowerPoint from Guy Kawasaki

Friday, July 4, 2008

VisualCV - a multimedia resume

"VisualCV offers a "multimedia resume" service to help people find a job, but that's just the tip of the iceberg. VisualCV's service is applicable anytime you want a web page but don't want the hassle or expense of a web site."

The Art of Unintended Uses from Guy Kawasaki blog

VisualCV

Monday, June 30, 2008

Linked In - Professional Network

A social network for "getting to someone in order to make a sale, form a partnership, or get a job... with online network of more than 8.5 million experienced professionals from around the world representing 130 industries"

Ten Ways to Use LinkedIn by Guy Kawasaki

LinkedIn

Friday, June 20, 2008

Current Interests

Drupal
Web Design
CSS (php?)
Blog
Social Media (New Media? or not just, but productivity tool too)
Gmail
Google apps
Web base
Project Management (collaboration, knowledge management)
Ruby on Rail

T shirt (marketing, sme, free agent? got to read that book)
Property
Picture (camera, browser)

Web Redesign Checklist

Process:
1. Content
2. Design
3. Program (CMS)

Parts:
Introduction (Home)
Directory (Categories, Index)
Pages (with Flash, or what engine, photo viewer, shopping card, payment, reservation for hotel)
Blogs
Tags (planning help)
Image Gallery (Flickr, ...)
Music Gallery
File Gallery (Sales Package, Media Kit, Artwork)
Community Tools (Username, Webboard, Forum, Blog)
Social Media (Google Friends? somthing... Open?)
Languages
Email Newsletter

Media Temple - a cool host

Thursday, June 19, 2008

More on Why Blog?

Guy Kawasaki interview Darren Rowse of ProBlogger.net

Why Blog?

a few good information on blogging. while trying to figure out the key to it from many of the reason provided, i would guess it is surrounded somewhere around Community, which is Interaction. (a network for a niche) what you can do with that is up to you. alternatively, it can be a personal tools, whatever you want to do with your online notebook.

the last question has good basic information for what in it for small business (#18). is there really a different for individual, small business, and corporation, in term of connection and growth?

Wednesday, June 18, 2008

What Business can benefit from Blog

Blog is News so to benefit, you got to have news to share. News can be about your company, products, services, team, industry, whatever you wish your client would know so that they know you are the best to buy from.

Any innovative business got something they want to share, because it will show that you are at the frontier, that you are their solution. By sharing (resourceful information, maybe not company secret), you are constantly putting yourselves out there, just like any network session. By sharing, you gain friends, who will talk about you in the way that you want them to.

But for them to repeat the right information that would help you sell, you first must present them with the right information, one that is also interesting to them, one that they seek, one that they will be proud to say (repeat) to their friends.

Blogging and Web Design Service

Mr. Problogger is a very good blog on blogging business.

New thing I learn today, "Network Blogging" from 10 Network Blogging Survival Tips Blogging is a great community where people help each other.

What it thought me, apart from making just Web Design, there is Blog services to it. (One time payment vs. Monthly fee) It is more than just setting up the blog with the right platform and configuration and information architect.

It is a daily to weekly posting, and not just you, but a network of you. One important thing though, the job that you choose to accept must be your passion, otherwise, you are stuck with lots of research and writing, which if it is not fun, hard work will be too much to bare.

My interest would be self improvement, small business, sales, marketing, web development, new media, design, property, and some food and hotel. So I will be able to do blog for the business under those categories, because will enjoy it. It is more of a learning than cash.

But it seems like the only way to go for organic SEO and to promote your business website in the internet world, as well as networking.